About us

The internet is full of great content. But even the best ideas can be easy to miss, hard to explore and quickly forgotten.

We believe the things you create and share can do more.

That’s why we built Rubra. Rubra is an interactive creator hub that helps you turn your ideas, research, recommendations and content into experiences your audience can explore and interact with.

Create a collection of links, images, notes, videos, products or anything else that belongs together. Turn your research into recommendations, rankings, tier lists and other interactive formats. Then share it with your audience as a place where they can discover more, contribute, discuss and participate.

For creators, Rubra makes it possible to take content beyond a single post or video. Instead of sending your audience somewhere else for additional links, resources or interaction, you can bring everything together in one place and create new ways for people to engage with what you share.

And Rubra is not only for creators. Anyone can use it to collect ideas, organize information, research a topic or create something to share with others.

We believe the future of content is not just about publishing more. It is about giving people more ways to explore, participate and connect with what you create.

We are building Rubra to make that easier.